JC PROJECT LIFT

Created and funded by The Hong Kong Jockey Club Charities Trust -
JC PROJECT LIFT

JC PROJECT LIFT, created and funded by The Hong Kong Jockey Club Charities Trust, aims to reduce poverty levels through the Urban Graduation Approach (UGA). Pioneering in Hong Kong, and based on the successful Graduation Approach used in rural settings overseas, the UGA has been localised to address the challenges of poverty in a modern urban environment. Specifically, it seeks to empower underprivileged families living in transitional housing and lift them out of poverty.

The project consists of five targeted social interventions designed to help families enhance seven family capacities. The Family Capacity Building Planner (FCBP) works closely with families to identify their strengths and set development goals, while the Family Capacity Building Fund provides financial support through subsidies ranging from HK$ 15,000 to HK$ 25,000. Additionally, an innovative savings scheme has been created to enable families to build their finances.

Through the project, the Trust aims to help families break free from the poverty trap by developing sustainable livelihoods. Besides empowering them financially, the Jockey Club Level-Up Empowerment Employment Centre helps individuals upskill and explore new career opportunities, while the JC LIFT Hub fosters community support and well-being. The Trust also seeks to uplift their confidence and self-esteem by encouraging them to expand their social circle and engage with the wider community.

Run in collaboration with 18 partners and with the support of the HKSAR Government's Housing Bureau and Labour and Welfare Bureau, JC PROJECT LIFT is expected to benefit approximately 14,000 families across 24 transitional housing and 2 light public housing projects.

The Five Pillars of Empowerment: Our Intervention Model

Our programme provides extensive support in 5 vital domains, empowering individuals and families with holistic interventions to navigate towards better lives.